DIRECT MAIL CAPABILITIES
We help push the envelope to get stronger CPA from this
top-performing acquisition channel
OUR DIRECT
MAIL OFFERINGS
Strategy &
Planning
Test design and recommendations to drive response and optimal acquisition costs
Creative
Top-performing
creative format, design and messaging execution
Print Design &
Production
Printer management, including data integration, file delivery and cost optimization sourcing
LIFT’S DIRECT MAIL
TRACK RECORD
Our approach has delivered dozens of new control packages for a range of clients, including:
LIFT's 8 rules
for email
response
Our proven methodology identifies 8 key strategic creative checkpoints to ensure optimal response in the email channel.
1.
Look at
me
2.
What’s in it
for me?
3.
Honor
the CTA
4.
Benefits
over features
5.
Work is a
4-letter word
6.
Break down
barriers
7.
Build
trust
8.
Respect
the brand
Our Direct
Mail Control Beater
An exclusive diagnostic that activates our proven methodologies to an analyze your current direct mail efforts and uncover test opportunities for better performance.
WHAT YOU’LL GET:
Better return on your direct mail investments with higher response and lower CPA.