Services:
TV
Direct Mail
Shared Mail
Paid Social
Display
Sparklight, known for its reliable high-speed Internet, serves the same communities where many of its employees live and work. To attract more customers, they engaged LIFT to develop brand-positive integrated campaigns, aimed at driving results across various channels.
By leveraging benefit-focused creative, our quarterly seasonal campaigns generated an industry-leading lift in new Internet subscribers.
Our refresh of Sparklight’s Smart Mover Direct Mail made it easy for prospects to find the best TV and Internet provider in their new area while helping Sparklight double new mover conversions.
Our newly developed creative ad units and parallel landing pages helped lower CAC and CPA for CREDO’s digital media investments.
166 Geary Street
5th Floor
San Francisco, CA 94108
254 W 31st Street
15th Floor
New York, NY 10001