Keranique
Paid and Owned Digital, Video Production, Web UX & CRM
Rejuvenating the #1 women’s hair regrowth brand
Our track record for helping drive brand-positive performance for beauty brands led us to meet Keranique, a leader in helping women address thinning hair.
Setting the bar with Paid Social
Lower CAC
Our aggressive creative testing and e-commerce optimization approach helped yield a 50% lower cost per customer, allowing Keranique to drive revenue and LTV for a wider age range of women.
Scalable assets
As part of a comprehensive brand transformation, we developed a full library of scalable video and still assets to help elevate brand perception and resonate with a wider audience, including both product and lifestyle imagery.
Performance UX
In order to address cart abandonment rates, LIFT leveraged site analytic insights to craft multiple test solutions to help simplify the customer checkout process, resulting in higher conversion rates.
Work
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NEW YORK
20 Jay Street
Suite 311
New York, NY 11201